Topic: recreation and sport

  • The Social Value of the OnSide Network of Youth Zones

    The Social Value of the OnSide Network of Youth Zones

    “OnSide commissioned this Social Return on Investment study to further their understanding of the social value generated by the OnSide Network of Youth Zones. Social value is defined by Social Value International as “the importance people place on different aspects of their wellbeing and the changes they experience in these aspects of wellbeing.” Measuring social value, therefore, is a useful way to determine how organisations are impacting upon the wellbeing of individuals and communities.

    While Youth Zones undoubtedly create ripples of change that likely affect wellbeing of families, staff and volunteers, OnSide’s vision is clear: “Our vision is for every young person across the UK to be happy, healthy, and able to thrive. We want to empower the UK’s youth to lead positive, fulfilling lives […].” In keeping with this key priority and to provide insights to better manage value created for young people, this analysis zooms in on their experiences, placing young people at the heart of the study to better understand and measure the impact these spaces have on their wellbeing.

    This study was carried out by a team of 3 Accredited SROI Practitioners supported by OnSide delivery and management staff. The researchers had access to OnSide’s own bank of relevant data and visited 4 Youth Zones to carry out independent qualitative research. 51 young people were interviewed and a further 784 responded to an online survey.

    The headline findings from the study are that…

    OnSide Youth Zones support young people to feel free to have fun, to feel safe and to feel confident in themselves

    AND

    For every £1 of costs there was a return of over £13 of social value in terms of young peoples’ wellbeing.

    Other positive outcomes reported by the young people involved include ‘being myself’, feeling ‘less lonely’, having ‘more confidence around other people’ and ‘discovering who I really am.’ Although much smaller in scale than the positive outcomes some negative outcomes were also reported by young people as shown in the table below. The valuations in the study have been calculated using the WELLBY methodology – the only wellbeing valuation methodology recognised by HM Treasury’s Green Book supplementary guidance: wellbeing (UK Government, 2021).”

  • VISA-Kızlar Sahada Football Schools SROI Analysis 2023

    VISA-Kızlar Sahada Football Schools SROI Analysis 2023

    “Kızlar Sahada (a.k.a Girls on the Field) aims to break societal gender norms that tell people what they “can’t do” and to empower girls and women of all ages through football.

    The impact strategy of Kızlar Sahada is to contribute Goal 5 by using football as a tool with grassroot perspective. Reducing inequalities through football is part of the Kızlar Sahada impact strategy as well.

    “Traditionally, sport has been dominated by men, both in terms of participation and governance. Women were excluded from the first modern Olympic Games, held in Athens in 1896, and were only allowed to gradually start joining in four years later. Even though women’s presence and involvement in the Olympic Movement have progressively evolved, girls and women across the world still get fewer opportunities and less investment, training and corporate attention when they play sport.”

    Sponsored by Visa, Football Schools offers free football and social development program for girls aged 9-14 who are socioeconomically disadvantaged, in the youth programs of women’s football teams in 8 cities with 10 branches across Turkey in 2023. By the end of the year (2023) number of cities will increase to 13 with 16 branches.

    Coaches’ trainings were not limited with one organization. They can benefit from other training programs of Kızlar Sahada such as Kotex-Kızlar Sahada Athlete Development Program (2021) and SARE (Sports and Arts Training Camps – For Coaches). Besides training support financial support for the salaries of coaches is provided to those who engage in the Visa Kızlar Sahada Football Schools.”

    “This report includes the social impact measurement of the Football Schools covering 12 months period from March 2022 to December 2023. The SROI (Social Return on Investment) analysis is used as a framework based on eight principles of the SROI that are reflected in the whole report. In accordance with these principles, all information about the Football Schools social impact measurement is stated with transparency.

    Purpose and Target Audience

    This analysis targets two main audience groups; internal stakeholder (management level) and external stakeholders (investors, sports sector-specifically football sector, experts of gender equality, universities, social entrepreneurs).

    Purpose of the analysis is basically to understand the changes that stakeholders have experienced as a result of the Football Schools activities. Understanding changes with all aspects, positive, negative, intended and unintended, will inform decisions in much better way to optimize the value of the Football Schools.

    Purpose of the analysis regarding external stakeholders is important for Kızlar Sahada in terms of to communicate outcomes of the Football Schools and collaborate to decrease negative outcomes and increase positive ones where possible.

    Scope & Boundaries

    This SROI Analysis of the Football Schools covers 10 months period of its activities, outcomes and impact in 2023. There are 3 main focuses of the analysis; (1) the main beneficiary stakeholder group (girls who participate the Football Schools), (2) women coaches and (3) football clubs’ managers. In order to manage impact and optimize value the first step is to understand what changes have occurred for those stakeholders. Understanding whether the Football Schools were able to create value for women coaches and club managers is an important component of this analysis. If so, this reflects Kızlar Sahada’s operations directly since they are the most important social capital of the Football Schools. Value creation for women coaches and club managers means better future collaborations to optimize impact. Therefore, this analysis’ scope is not limited with only the main beneficiary group.”

  • Kotex-Kizlar Sahada Athlete development program – SROI Analysis – 2021

    Kotex-Kizlar Sahada Athlete development program – SROI Analysis – 2021

    About the Athlete Development Program

    Kotex and Kızlar Sahada launched the Athlete Development Program to contribute to the empowerment of university students or graduate women football players by supporting their athletics, professional, personal and career development.

    When the Program was announced 423 women athletes applied from 61 cities in 3 countries. They were evaluated according the criteria of the Program which was being university student or graduate and being TFF-licensed (Turkish Football Federation).

    243 female university students or university graduates who were TFF-licensed football players with TFF license playing in women’s football clubs were welcomed to the program which took place online for 11 months.

    In this program, athletes were offered;

    • Training in 11 different disciplines,
    • One-on-one coaching sessions,
    • One-on-one consultancy from experts on various subjects,
    • Via Wellbees Application athletes could reach blog posts and short videos regarding each training model every month,
    • Rewards for participants in the App Market with the points they collected from the trainings and activities they participated in throughout the year.

    the main purpose of Wellbees (the app) was to enable them to establish a social network, to be gamified as a new generation learning tool, to be interactive, to be able to add their own content, to encourage active living, to keep their daily scores.

    Training Topics in The Program

    • Sports Nutrition
    • Sports Physiotherapy
    • Sports Psychology
    • Gender Equality in Sports
    • Human Resources and Career Management
    • Communication Skills
    • Personal Brand Management
    • Conflict Management
    • Time Management
    • My Compass, My Inner Coach
    • Sustainability in Sports

    The Program was designed with 25 volunteer consultants in 11 different fields and delivered by 103 volunteer trainers to participants (women athletes).

    The participants also benefitted from the Wellbees application that offered challenges among athletes, creating events, rewards, blog posts and short videos related with training topics. So, the Program was designed not only based on information, there were fun facts as well.

    The trainings were designed based on participants demand. They were asked about their needs and topics were designed accordingly. However, the Program’s design was not totally base on women athletes’ demand. For instance, even if they did not demand sustainability in sports module but consultants and Kızlar Sahada team thought that module should be included in the Program.

    In order to maximize participation, the trainings were delivered with alternative days and hours. Each month was dedicated to one specific topic. There were 4 alternative days and two alternative hours (one a.m. session and one p.m. session), in total 8 alternative sessions were offered for participants.

    Still, participants who missed the sessions of any module, make-up sessions were offered at the end of the program.

    About the report

    This report includes the social impact measurement of the Athlete Development Program covering 11 months period in 2021. The SROI (Social Return on Investment) analysis is used as a framework based on eight principles of the SROI that are reflected in the whole report. In accordance with these principles, all information about the Athlete Development Program’s social impact measurement is stated with transparency.

    Purpose and Target Audience

    This analysis targets two main audience groups; internal stakeholder (management level) and external stakeholders (investors, sports sector-specifically football sector, volunteers and potential volunteers).

    Purpose of the analysis is basically to understand the changes that stakeholders have experienced as a result of the Program’s activities. Understanding changes with all aspects, positive, negative, intended and unintended, will inform decisions in much better way to optimize the value of the Athlete Development Program.

    Purpose of the analysis regarding external stakeholders is to communicate outcomes of the Program and collaborate to decrease negative outcomes and increase positive ones where possible.

    Scope & Boundaries

    This SROI Analysis of the Program covers 11 months period of its activities, outcomes and impact. There are two main focuses of the analysis; (1) the main beneficiary stakeholder group (training participants) and volunteers (both trainers and consultants). In order to manage impact and optimize value the first step is to understand what changes have occurred for those stakeholders. Understanding whether the Program was able to create value for volunteers is an important component of this analysis. If so, this reflects Kızlar Sahada’s operations directly since volunteers are the most important social capital of the Program. Value creation for volunteers means better future collaborations to optimize impact. Therefore, this analysis’ scope is not limited with only the main beneficiary group.

    There is a potential limitation of this analysis in terms of activities that stakeholders engaged in. The activities of the Program were designed in accordance with covid-19 pandemic conditions. Since all trainings sessions were online, results of this analysis reflect the impact of an online training program. In the next phase of the Program stakeholders will engage in both online trainings and activities in person. So, the changes that stakeholders will experience may be different. Besides, value of changes may be different too.

    Type of SROI Analysis:

    Evaluative.

  • Home Run Readers Social Return on Investment (SROI) Evaluation Report

    Home Run Readers Social Return on Investment (SROI) Evaluation Report

    The CTBC and NLPI intend to encourage the public to read more and enjoy baseball. By organizing a variety of “Reading × Baseball” activities, it can help children cultivate their interest in reading and sports from an early age, and at the same time, parents and children are encouraged to read together. In the long run, through Home Run Readers, we will create a new model of the “Reading x Baseball” civil–military alliance, integrate sports and book resources, and expand cooperation among varied fields and influences. Such achievements will help not only improve the reading and sports atmosphere for all people,but also cultivate the next Taiwanese generation as happy and intelligent sports enthusiasts.

    This report evaluates Home Run Readers activities held from 2016 to 2020 (a total of 5 years).

  • Adim Adim (Step by Step) SROI analysis

    Adim Adim (Step by Step) SROI analysis

    Adım Adım is Turkey’s biggest “benevolent family”. Tens of thousands of volunteer runners, hundreds of thousands of donors, millions of donations, over 100 NGOs and thousands of beneficiaries… All stakeholders have come together to achieve one main goal; to decrease inequality through physical activity, mainly through running.

    The culture of volunteering is one of the most important elements of decreasing inequality and increasing human welfare. Adım Adım SROI Analysis demonstrates the tremendous value that volunteering can bring. In fact, this result is supported by the increasing number of Adım Adım volunteers. We all know that “trust” and “solidarity” are the prerequisites of donation. We are delighted to note that people are more than willing to donate when approached by our volunteers, which is testament to Adım Adım’s policy of transparency.

    The Adım Adım SROI analysis was carried out to see the impact created by this charity formation activity, to identify the outcomes that can be positive, negative, intended or unintended to allocate resources as good as possible. So, Adım Adım will be able to manage and maximize or optimize its social value by informing decisions about where to direct resources. This SROI Analysis helps to inform decisions and encourage for expending in Turkey and abroad.

    The analysis is also designed as a tool to support to in spreading awareness of Adım Adım. In other words, this report is intended for both internal and external stakeholders.

  • Girls are on the Soccer Field

    Girls are on the Soccer Field

    assured report logoThis Report covers the social impact assessment of the Girls are on the Soccer Field Academy, which is part of Girls are on the Soccer Field program, held between 19-26th of November 2016. SROI (Social Return on Investment) analysis is used as assessment tool. This report is prepared based on SROI 7 principles. All the information about the social impact measurement of the Girls are on the Soccer Field Academy in the direction of these principles has been stated with transparency.

    Girls are on the Soccer Field Academy SROI analysis has been made to determine the impacts that the project has created, to identify the most productive and inefficient parts, and to use the resources in the most efficient way. This analysis has been designed as a tool to promote and to extend the project. In other words, this report has been prepared to address both internal and external stakeholders.

    ABOUT GIRLS ARE ON THE SOCCER FIELD

    Actifit, who is expert on the ‘Corporate well-living’ field, is founder of Girls are on the Soccer Field which is the first private women’s soccer tournament to be realized with the highest participation in Turkey. Girls on the Soccer Field sets a good example of ‘good soccer’ with COURTESY and FAIR-PLAY, which the players will show each other during and after the match, TRANSPARENCY, JUSTICE and SENSITIVITY that organizers and referees will enact during and after the match.

    • Mission: Empowering women of all ages with team spirit.
    • Vision: To bring 100 thousand women of all ages to the field through soccer.

    Girls are on the Soccer Field is a program that includes social responsibility as well as sport and team training. Girls are on the Soccer Field Academy is one of the social responsibility project of this program.

  • Libraries for Life Evaluation

    Libraries for Life Evaluation

    “Libraries for Life (LfL) is the Welsh Assembly Government’s (WAG) strategic development programme to improve library and information services in Wales. It is managed and delivered by CyMAL: Museums Archives and Libraries Wales, a policy division of the Welsh Assembly Government. The development of Libraries for Life was informed by the results of the @your library Development Programme 2005-2007, the first official libraries initiative funded by the Welsh Assembly Government and administered through CyMAL.

    The LfL strategy recognised the important role that the library sector plays in achieving a number of the key priorities set out by WAG in its One Wales strategy. In addition, libraries were identified as playing a critical role in placing the citizen at the heart of service delivery and contributing to meeting the aims described in the Making the Connections programme (2005) for public service reform and Delivering Beyond Boundaries action plan. LfL has a £10.5 million budget over three years (2008-2011). It uses a mix of all-Wales initiatives, regional activities and local projects to benefit library services: this approach means that the programme can provide targeted activities and support at different levels, ensuring that local and regional needs are met whilst also working to meet national objectives.